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Buying guide

Best eSIM for the UK: how to choose, and what to buy

Last reviewed 7 November 2026 · 5 min read

Short answer: For the UK, 3 to 5 GB (5 GB is £4.99) is typical for a week or two. If you are visiting from the EU, note that EU roaming no longer applies in the UK the way it used to.

See UK plans from £1.49

The UK is small, dense and well covered in the places visitors go, which makes data the easy part. The part that catches visitors out is roaming: the rules your home SIM follows in the UK may not be the ones you expect.

Which plan to buy for your trip length

For the UK we currently sell 5 plans, from 1 GB for £1.49 up to 20 GB for £13.49. Matching those to the length of a trip gives the table below.

Which plan size to buy by trip length
Trip lengthLight use (maps, messaging)Moderate use (plus social, photos)
3 days1 GB · £1.49 (7 days)3 GB · £3.49 (30 days)
7 days3 GB · £3.49 (30 days)5 GB · £4.99 (30 days)
14 days3 GB · £3.49 (30 days)10 GB · £8.49 (30 days)
30 days10 GB · £8.49 (30 days)20 GB · £13.49 (30 days)

Planning figures, not guarantees: roughly 200 MB a day for light use and 500 MB a day for moderate use. Daily video streaming, video calls and large downloads use far more. The plan shown is the cheapest one in our live catalogue that is both big enough and valid long enough.

UK eSIM plans and prices

Our plans for the UK connect to EE and 3, and the phone picks between them. The best value per gigabyte is the 20 GB plan, at £0.67 a gigabyte.

the UK eSIM plans and prices
DataValid forPricePer GB
1 GB7 days£1.49£1.49
3 GB30 days£3.49£1.16
5 GB30 days£4.99£1.00
10 GB30 days£8.49£0.85
20 GB30 days£13.49£0.67

London and the cities

London, Edinburgh, Manchester and the other big cities are well covered, and the London Underground has coverage at many stations and on stretches of the network. A small plan is plenty for a city trip built around transit and maps.

The Highlands, the Lakes and the coast

Rural Scotland, the Lake District, Wales and parts of the coast have patchy coverage, especially once you leave a valley road. Download offline maps for any walking or driving day.

Visiting from Europe or the US

EU roam-like-at-home does not apply in the UK in the way it does inside the EU, and some EU carriers charge for UK data or cap it. If you are coming from the US, Canada or Australia, your carrier’s daily roaming rate over a week usually costs more than a local eSIM.

Related guides

We sell eSIMs, so this is a seller’s guide. Prices on this page were read from our catalogue on 7 November 2026; coverage notes are general, so check the plan before paying.

Common questions

Not automatically. Many EU carriers still include the UK, but some charge or cap it, so check your home plan before you travel.
Along main roads and in towns generally yes; in glens and on hills often not. Download offline maps.
UK plans start at £1.49 (1 GB, 7 days); 5 GB is £4.99 and the largest plan is £13.49 for 20 GB.

Buy on the website or in the app

Buy your eSIM on the website or in the app — whichever you prefer. Buy on the website and you’ll get a QR code and activation details to install right away. Buy in the app and you can also install automatically with one tap, plus track your data and manage all your eSIMs in one place.

Buy on the website

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